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Month: June 2017

An ABM Adventure

I am Head of Product for Engagio, a SaaS application with lots of features and users who use them. (Is there any other type of SaaS application?) Warning:¬†This blog post throws data around the web with total abandon and gets confusing. You have been warned. My Mission: To activate and spur usage in the system. First Step: Usage Tracking If you can’t measure it, you can’t manage it. (Thanks, Avinash for that lesson over 10 years ago.) We use Pendo¬†for application usage tracking and other stuff. We spent a few weeks tagging every feature in the app and rolling up…

Why I eat food

I can think of five reasons I eat food. Hunger Boredom It tastes good Food is in front of me Other people are eating in front of me Hunger I almost never eat food because I’m hungry. When I was 17 I was hungry all the time. I could eat ALL DAY. However, this has waned for me in recent decades. I don’t think I have been truly hungry all year. I know there are plenty of people in the world who are hungry. I am just not one of them. Let’s call this 0%. Boredom I’d say I eat…

Sphere of Influence, Control, Concern

An interesting way to frame an employee is by spheres, specifically three of them: Sphere of Control is the stuff you can decide on your own. This is people you manage and project you do the work personally. Sphere of Influence is stuff that you can guide through collaboration or subtle techniques. Your friendly co-worker is part of your sphere of influence. Sphere of Concern is stuff you care about but you have no way to influence it. This might be happenings in other departments in which you don’t have strong connections. Let’s take a look at some different circle…