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Month: December 2017

Cutting the Cord Part 1

Warning: This has been an insane journey, so I might be ranting a bit. Once DirecTV changed their interface, I decided to suspend the service and see if I could live in the streaming only world. It’s been an insane journey which will likely be impossible to journal. I’ll do my best and at some point I am just going to list pieces of the puzzle. Sony TV My pride and joy. It’s a super large 4k flat panel that sits over our fireplace. The main purpose of this device is to show pixels in the right colors and play…

New DirecTV UI Fail/Learn

As a designer, I always look at the design of things, especially user interfaces. Recently DirecTV updated their user interface in dramatic fashion. It’s very different than before. I could call it an epic fail, except that I hate that term. It’s an Epic LEARN. There is a forum thread on AT&T (who now owns DirecTV) about the “upgrade”. Here are some before and after pictures and analysis. OLD RECENT NEW Readability Ok, the first thing, what do you notice? It should be the contrast ratio. The blue UI is bright and easy to read. The font size is large and…

UX Tool: SubForm

These two guys apparently set up a kickstarter to build a new design tool, named SubForm. I just watched a few videos. It’s not available for download yet, but rather than go “stealth” the two founders decided to build tool in broad daylight. I have alot of respect for that. It jives with my personal value of transparency. Of course, it means your competition can see your work, but I have always found that the benefits of being open outweigh the benefits of being secretive. The videos are interesting. The SubForm folks have really taken responsive CSS strongly into the design…

Concurrent / Collaborative Editing

Metcalfe’s law states that the value of a telecommunications network is proportional to the square of the number of connected users of the system. In other words, the more people using something, the more valuable that thing is. My first few computers in the 1980s were islands, completely isolated from the rest of the world. It wasn’t until Prodigy and CompuServe that I realized there were other people in the world like me. My first modem was a 1200 baud. I think my dad paid $400 for it. Later, I was one of the first 1000 members of America Online which…

Decision Models

In 2005, I worked for a year at Intuit and they claimed to be Customer-Driven. This came from a specific story. Originally the company produced Quicken, a personal finance tool. When they watched their customers, they realized that many of them were using it for business purposes. They realized this market and produced QuickBooks, which turned into the category king of small business accounting software. The customer DROVE them to build the software. They took their cues from the customer. They weren’t data driven or creativity driven or any other kind of driven. At early Apple, one might say it…

Interview Questions for a First Marketer

I have a bunch of questions for Product Designers that I have evolved over time. However, I don’t think I have ever done the same exercise for Marketing. The context is the “first marketer” in a company. At Marketo, this was Kelly Abner. He did an awesome job and helped the product development by being his usual brutally honest self. So I’ve been thinking about questions I could ask. Not all of these will end up in the interview, but here are some: Topic 1: Traffic Cop “Are you aware of the Marketo Traffic Cop? Do you like it?” If…

The Care Pie

We all care about lots of decisions. However, it’s not healthy to argue about every single decision. In fact, it’s not healthy to argue about 90% of the decisions that are made. I talk to people about the Decision-Care Pie. This is a pie-chart that has two parts. The first part is the 10%. These are the decisions that you truly should argue about. You should be passionate and defend your position. I sometimes call this “Using your chips”. The other part is 90%. These are the decisions that you should NOT argue about. You should let other people decide.…