Tag Archives: Random

Marketing Podcast 2017

I was interviewed on a podcast by marketers last week. Kristen Malkovich and Grant Grigorian did a great job making me feel comfortable and asking good questions. They need to buy some better audio equipment but otherwise, it went off without a hitch. I talked about the following topics: being the first employee at Marketo… Read More »

Not how I wanted to lose weight

Around the holidays (3+ months ago), I got a stomach ache. It didn’t go away for a week. Since then, my appetite has diminished by about 50%. I noticed the issue quickly and bought a new scale that syncs to my phone. (It was on sale at the time) I strongly suggest getting a scale… Read More »

Facts, Fakes and Fox

English is funny. Spelled different, pronounced the same, spelled the same, pronounced different. It’s like English doesn’t want to be “understood”. It’s like the language itself it trying to obfuscate the truth. Why is phonetic not spelled phonetically? Language is behind this whole issue. Whether you are in the world of product development or politics, the facts… Read More »

Product Management Bullshitometer

Recently, I’ve been interviewing candidates for Product Manager and sometimes I hear phrases that set off my bullshitometer. This is a finely tuned piece of equipment that I keep with me at all times. It can detect bullshit intensity from any source. When I interview people, I keep a close eye on it. CEO of… Read More »

The Negativity Filter

Sometimes I will hear people talk about something and I will hear alot of negativity in the statements. This is especially true on twitter, reddit or other semi-anonymous forum. A former boss did this frequently. I ended up helping people by using a special trick I call Negativity Filtering. How does it work? Basically, you just think… Read More »

The (possible) Meaning of Life

There are infinite possibilities, but one sticks out for me. This is what I think life is and the meaning behind it and the secret to a successful life. First, you need to imagine that technology is taking us to a place where we no longer have fear, hunger, or death. The advances in technology… Read More »

Product Idea for an App: Told You So

I always had this dream of an app called “Told You So“. Here are the requirements: You sign in with Google or Facebook. It asks you to make a prediction. You sign it with your finger. It has a button for “I disagree” and someone else can sign that. It stores the predictions and signatures… Read More »

Masterful Conversations

I’ve mentioned this technique in other posts, but I was searching for it and thought it deserved its own spot. The technique is one that I learned during my 12 months at Intuit in 2006 called Masterful Conversations. The basic premise of the technique is that we collectively spend all of our time talking about… Read More »

Goodbye New York Jets

Superbowl III was played in 1969. Broadway Joe Namath guaranteed the win and came through. It was a miracle moment for fans of the Jets. I was born a few years later and grew up in the shadow of that glorious moment. I was a Jets fan, hoping that one day, another Joe Namath would… Read More »

Disturbing Trends

Not all trends are bad, but some really scare me. For example: Congress is supposed to pass laws. It’s kind of their job. I suppose I would rather no laws than terrible laws, but still, this is a disturbing trend. How about this one? The top 1% is earning more and more of the pie… Read More »

Election 2016

The election is over and the next President of the United States will be Donald Trump. To many people like myself, we imagine someone voting for Trump and it fills us with rage and frustration. However, with my empathy hat on, I know that the people who voted for him feel the same way about… Read More »

The Gooey Emotional Center

Marketo Retrospective Part 9 As part of a series, I am doing retrospective lessons from my 9 years at Marketo. This might be the last one. It’s the part that very few people understand, but I think it is the reason Marketo did well. Some people call it Product Market Fit, but to me that doesn’t do… Read More »

Marketo Marketing

Marketo Retrospective Part 8 As part of a series, I am doing retrospective lessons from my 9 years at Marketo. Today, I focus on the Marketo’s Marketing. Like building a Sales Team I think this is an area that Marketo really shined and set the benchmark for thousands of other companies in the past 10 years. Content Marketing… Read More »

Email Transparency, Pandora’s Box

If you have a corporate email address, you should read this post. You currently may not realize, but IT and the management of the company have full rights and access to your email..right now. They can copy your entire inbox and see every message. This probably doesn’t bother you too much because the reality is… Read More »

Building a Startup Sales Team

Marketo Retrospective Part 7 As part of a series, I am doing retrospective lessons from my 9 years at Marketo. Today, I focus on Building a Startup Sales Team. I think this is an area that Marketo really shined and set the benchmark for thousands of other companies in the past 10 years. In the beginning of… Read More »

UX and Technical Debt

Marketo Retrospective Part 6 As part of a series, I am doing retrospective lessons from my 9 years at Marketo. Today, I focus on product development. Specifically about a philosophy I have around maintaining products after initial innovation. When you have a startup, the first innovation is complete free from existing customer complaints. It is pure… Read More »

Brand, Culture and Recruiting

Marketo Retrospective Part 5 As part of a series, I am doing retrospective lessons from my 9 years at Marketo. So far, the learnings have been in fits and spurts. Also, not much complaining so far.  Today, I’m thinking about how Brand Identity evolved at Marketo and specifically how it related to culture and recruiting.… Read More »

UI Frameworks (2006-2016)

Marketo Retrospective Part 4 As part of a series, I am doing retrospective lessons from my 9 years at Marketo. I learned alot of things and this is my way of processing all of that experience into bite-sized nuggets of wisdom. Today, a little deep dive into how the client-side technology has evolved. UI Frameworks… Read More »

Remote Offices

Marketo Retrospective Part 3 As part of a series, I am doing retrospective lessons from my 9 years at Marketo. I learned alot of things and this is my way of processing all of that experience into bite-sized nuggets of wisdom. Today, here is what I learned about remote offices. Sales Offices Marketo had many… Read More »

Ponderlust

There is a phrase called Wanderlust. wan·der·lust ˈwändərˌləst noun: a strong desire to travel. There should be something called Ponderlust. pon·der·lust ˈpondərˌləst noun: a strong desire to contemplate. I know many people who have this symptom. When faced with a situation, they want to think about it, alot. In one sense, this can be a form of… Read More »

FUD

Fear. Uncertainty. Doubt. FUD is responsible for millions of deferred decisions each day. It stops us from embracing reality, moving forward and dealing with our circumstances. FUD doesn’t make you conservative or liberal. It makes you stick to the Status Quo. The Status Quo is the universal remedy for FUD. You might be in a terrible… Read More »

Paying Attention

Before they can pay money, they have to pay attention. Make no mistake, it’s a real currency. Every waking moment is accounted for. Whether it is social media or a smartphone game or even staring at the wall, you are paying out your daily allowance of attention. Most companies want to earn your attention dollars.… Read More »

Engagio closed $22M Series B

Original Haiku Post I am currently Head of Magic (PM/UX) at Engagio. The experience so far has been excellent. The culture is authentic and vibrant. The product vision is very strong and the market dynamics couldn’t be better. Engagio has a strong analytics product already in the market, which is doing very well. Additionally, we have built… Read More »

Taking advantage of the herd mentality

It is a sad truth, people go in herds. There are obviously some early adopters, but the majority of people do not want to be the first one to do something, even if it is clearly a good thing to do. Case in point: The NFL Draft. It has been studied and proven that the… Read More »

Verizon didn’t exactly buy Yahoo

In the news today it says “Verizon Announces $4.8 Billion Deal for Yahoo’s Internet Business” and “Verizon Buys Yahoo for $4.83B”. This confused me at first because Yahoo has over 40 billion in assets. Then I read the article and realized that Verizon bought the operating business but NOT the capital and assets. Here is… Read More »

The Uncanny Valley

The Uncanny Valley used in reference to the phenomenon whereby a computer-generated figure or humanoid robot bearing a near-identical resemblance to a human being arouses a sense of unease or revulsion in the person viewing it. In other words, the uncanny valley is when something looks close to the real thing but our brain freaks… Read More »

There are two kinds of people…

Of course there aren’t, but it is a great way to simplify decisions. Break down the problem to two kinds of people and decide which one you want to optimize for. Some examples: There are two kinds of people… Those that wants their inbox to be empty except new things and those that let’s their inbox… Read More »

Pokemon Go is already over

The speed of memes has been rising exponentially since the industrial revolution. When I was a child and a new idea or fad became popular it would take 1-2 years for the idea to spread and take a few more years for it to become officially dead. Just look at mullets from the 80’s! Last week… Read More »

Product Responsibility Framework v0.1

I’ve been thinking about how product teams are organized. I have seen several good frameworks out there, but none felt quite right to me. There are traditional models, but of course, I want to try something new. I took the framework from Pragmatic Marketing and started moving things around. I put the columns into chronological order… Read More »

Managing via Dials

Often, I will have feedback for a product manager, marketer or designer when they are writing text. I find that people have a hard time taking the feedback in a very specific way. If you say it’s too serious, they assume you want to take it to the extreme. As if there are only 2… Read More »