A big portion of my career has been making Journey management user interfaces. At Treasure Data, I designed 4 different approaches to this problem to help product management settle on an approach.
After the initial designs, I handed the project off to Tiffany Trinh who did an amazing job working out the details and delivering a fully functioning prototype.
There are some nice innovations in here, but I believe the engagement streams (A.K.A. Traffic Cop) is the most valuable. It actually doesn’t have a ton of competition. For all the email in the world, email marketing tools are not that good.
Treasure Data Portfolio
- Information architecture. Complete redo of the UI.
- Access control security structure
- Segmentation UI
- Figma design system
- Journey building UI
- Data Model UI
- Workflow Editor
- Illustrations for empty states
- Schema template for advanced database management
- Advanced Tree Search
- Microcopy design guide