Text Formatting

Date and Time

Standard format:

MMM, DD, YYYY, HH:MM AM/PM

Timezones should be in parentheses after the label name

Timestamps with label

Timestamps with no label

Timestamps in a Table

Time Duration

Unit	Abbreviation
millisecond	ms
second	sec, secs
minute	min, mins
hour	hr, hrs
day	day, days

One unit of time	Two units of time	3+ units of time
1 day	4 hr 24 min	00:00:00 [HH:MM:SS]
2 days	3 min 19 sec

Amounts

Unit	Abbreviation	Example
thousand	None (default) K (if space is limited)	12,000 12K (12,000)
million	M	1.2M (1,200,000)
billion	B	2.4B (2,400,000,000)

Numbers and Decimals

	✅	❌
Use numerals instead of writing out numbers	0 errors 3 errors	Zero errors three errors
Use max 2 decimal places when applicable, else use whole	42% 42.08%	42.30310%

Ellipses (…)

✅

❌

Use ellipses for truncated text. Depending on the context, decide between beginning, middle, or end truncation

This is a really long long…This is a really long…long name…This is a really long long name

Use ellipses in the Upload button.

Use ellipses when something is in progress

Don’t use ellipses for menu options

Labels, Tooltips, and Required Fields

Labels are represented in gray without a colon to reduce visual noise.

Always represent required fields with a red asterisk after the label name and colon

Tooltips should follow the required asterisk.