Month: March 2013

  • The UX of Socks

    Today, I counted 9 unmatched socks.  That’s 9 worthless socks.  The problem is a UX one.  They all look different.  Because they all look different, if I lose one of the pair, I can’t match it up with another “same” sock.  I appreciate socks that are colorful and let me express myself, but I also…

  • Disrupting a Market with UX

    Very often, a market can be disrupted by a single UX improvement.  That improvement may not be easy to accomplish, but when you do it, you often can build a significant company.  Some examples: CRM Seibel was the dominant player in Sales Management.  Salesforce.com comes along and says, “It’s in the cloud, not on premise”.…

  • Write Less on your Website

    I look at websites alot.  People I am recruiting, companies I interact with, even just for professional curiosity.  One of the key things I look at is the text.  I look to see if the text is written for web readers or for someone else.  My guideline is to make the text simple, sparse, to…

  • The UX of Google Images (2013)

    Recently Google “upgraded” their user interface for Google Images.  I use Google Images ALL THE TIME.  I am big on presentations with large graphics and I find their service invaluable.  There is one spot, however,  that is annoying me to no end since their “upgrade”. (Heavy use of air quotes and sarcasm there) Search for something…

  • Using PowerPoint for Storyboards

    On my design team, the main work product is PowerPoint storyboards.  We deliver these files to Engineering.  In a nutshell they include: Size of the PowerPoint depends on the complexity of the feature: The Good PartsI haven’t seen other people use this methodology, but it really gives a very clear way to describe the feature.  It’s…