Day: April 18, 2008

  • Management of Expectations

    Managing expectations is always hard.  Lots of angles, lots of risk.  Who is right?  Should you track all of your hours?  Should you pad your hours?  In my experience, people want predictability in an unpredictable world.  They want to hear, “This is exactly what we can do at maximum efficiency.” with the follow-up later of…

  • Live demos of my UX work

    I’ve been pretty excited about the work I have been doing at Marketo. The marketing automation platform we built has alot of really unique models. The way segmentation works is just beautiful. I am really proud of it. Additionally, the stuff coming out in the next few months is making it even better, faster, stronger.…