Day: March 3, 2011

  • Can B2B apps be funny?

    Punchline: Yes!  Business-to-business applications should have a sense of humor just like consumer applications. Enterprise users are human beings.  They have Facebook accounts and Twitter accounts just like you do.  They watch sports and sit-coms on TV just like you do.  They laugh, they cry and have emotions just like everyone else.  Enterprise users have…