Tag: UX

  • The Art of the Fake Video

    I started my blog by calling Bullshit on a fake marketing effort. (May 27, 1997) The blog post was called a diatribe by the NY Times, LA Times, Washington Post and of course C|Net.  I thought it was ridiculous to fake a hacking to get publicity. These days, fakery has become an art.  Create a fake video…

  • The UX of Speed

    Performance, Speed, is probably the most important feature a system can have.  It creates the impression of quality, responsiveness, friendliness and effectiveness.  Whereas slow performance will do the exact opposite.  It will make people feel that the system is mean, low quality and ineffective. Case in point: DirecTV I have had DirecTV for over 15…

  • The UX of Trello

    Bottom line: (At the top) – Great service, Free and Fun. What more can I say.  Trello is a small web app that lets you make lists of lists and drag them around.  I use it for my design team to figure out who is working on what.  A tool like JIRA is just too…

  • Should you let someone make a mistake?

    Should you let someone make a mistake? On the one hand, the answer is No.  Why should you let someone run into a wall if you can help them?  Doesn’t it makes sense to use your knowledge and wisdom to help people avoid doing something that clearly will end up in failure?  It seems like…

  • Design all the possible solutions

    I was designing something yesterday and today and couldn’t decide how a particular layout should be.  So I mocked up all of the solutions I could think of.  There usually aren’t that many of them.  I found 4 variants that jumped to mind for this particular design. It is so much easier to judge something…

  • Intuitive is Irrelevant

    Should a product be intuitive?  First let’s define what that means. From Google: Using or based on what one feels to be true even without conscious reasoning; instinctive. Ok, so common wisdom is that a product should be intuitive.  However, I think this wisdom is actually an old wives tale.  It’s not true. A successful product…

  • 4 Simple Rules for Great B2B Websites

    Not a comprehensive list, but good nonetheless: Rule #1: Say what you do in GIANT TEXT This is the most important rule of all.  Does your website clearly say what your product or service is?  Don’t use alot of jargon and bullshit.  Get to the damn point.  You should be able to tell what the…

  • Moving the Ball Forward

    I was thinking about the problems I try to work on each day and the time I spend on different types of tasks.  Sometimes I am dealing with people and their issues.  Other times, I am trying to get consensus on a decision.  Lastly, there is just plain vanilla hard work that has to happen.…

  • The UX of the Nissan Leaf

    I brought my car in for service today.  They gave me a complimentary rental, which was the Nissan Leaf.  I drove it for 10 minutes so far, so this won’t be too in-depth. Super Cool Golf Cart I didn’t realize this until today. The Nissan Leaf has NO GAS ENGINE at all.  This is not…

  • The Microsoft Windows 8 Strategy

    I installed my third beta of Windows 8 on my Samsung Series 9.  I am finally starting to see what Microsoft is thinking.  Up until this point, I didn’t get it.  It’s like Windows 7 but worse.  What I realized in this last version is that it is highly intended to be used on a…

  • Peace of Mind

    Nothing is more valuable than peace of mind.  You may have everything in the world you need and want, but if you don’t have peace of mind, you will not be happy. A friend of mine recently told me about a house she is considering buying.  It truly is a gorgeous house being built from…

  • Adobe Photoshop CS6 Review

    To start, here is the list of what is new between CS5 and CS6: Content-Aware Patch Faster rendering with Liquify and Puppet Warp Some UI improvements Blur Gallery Improved Crop tool Video creation Migration/Sharing thing Adaptive Wide Angle Background Save Auto-recovery Improved auto-corrections Content Aware Move Skin tone aware masking Erodable brushes Layer search vector…

  • The Turn of the Phrase

    Lately, I have been working with Product Marketing.  It is a fascinating department within a company.  I drew a picture of where they sit in the organization. Product Marketing has the role of translating specific product features into more outbound messages.  They create messaging “marchitectures” (It’s a play on words, get it?) and frameworks where…

  • The UX of School Photos

    Here is what I imagine was said, “OK, now let’s get your hair combed.  Please cross your arms.  Now we put the tree picture behind you.  Lastly, let’s see a smile.  Ok, now keep that smile….wait for it….keep smiling….almost there….oops…one more second.” What is the point of a photo like this?  What does the photographer…