Every tech SaaS company has Pendo or Amplitude or a similar analytics tool. The question is whether we are using these tools effectively. Spoiler alert: I think not. The key to using any analytics tool actually starts in the mind of the designers and product managers. (namaste!) The most important…
Uncertainty report from 3 years ago with image excerpt. I think the last 3 years have increased the uncertainty on the right. Uncertainty is the big U in FUD. It leads directly to the other two, Fear and Doubt. One thing the world abhors in uncertainty. (Take that Heisenberg!) Uncertainty…
One technique that I teach almost every mentee is to conduct informational interviews as often as you can. This is especially useful in the early stages as you graduate from school, start your first job, and navigate your career. Informational interview 101 Simply put, it is a meeting (in person…
In complex B2B systems, you often have to pick your poison when dealing with data accessibility. I remember when Marketo was first developed and we asked how many leads/contacts a company would have. The answer we received was about 3k. Little did we know that the real answer would be…
LinkedIn is the only social media platform that I actively engage in. I don’t use Instagram, Twitter, or Facebook. I like to doom scroll TikTok a bit, but it’s not like I talk to anyone on it. LinkedIn is the one platform that I will actually talk to people. I…
Corporations are not human beings, no matter what Citizens United and the Supreme Court says. As non-human entities, they have no compassion, no empathy, no sense of right and wrong. Corporations are set up for one purpose: to create value, usually in the form of money. Now obviously, I don’t…
In LinkedIn, I will often see someone ask what is the better UX or UI design. Something like this: This drives me crazy. In my B2B design world, this is a meaningless detail that doesn’t make any difference. This is B2C mobile design and they don’t do what I do,…
I remember the news cycles from 2016-2020. It was a non-stop flood of news ranging from the horrible to the ridiculous. (rarely anything good). I decided back then to limit my news intake to maintain my sanity. We are just two weeks into the 2nd Trump administration and I sadly…
Many decisions that I have made over the years seemed like good ideas at the time. However, with the benefit of hindsight, I can see that I could have made different decisions that would have had greater long term benefits. Three examples to illustrate. ExtJS 0.33 Alpha When Marketo first…
Social media has been a fascinating experiment for civilization. Something in our DNA craves group interactions and the internet has created so many different ways to connect. The digital evolution from bulletin boards (old school method) through MySpace and AOL, to Facebook, Instagram, LinkedIn, Twitter, Reddit, and TikTok has shown…
I remember watching The Pirates of Silicon Valley. (The documentary, not the dramatization) It was a series of interviews about the Silicon Valley world in the 1970s – 1980s. It covered the birth of Microsoft, Apple, Oracle and other giants. You can’t tell their story without talking about Xerox. Xerox…
One of the most important skills of a designer is the ability to break down a problem into coherent building blocks. Unfortunately, I find most designers struggle with this task. It seems that there is an expectation that breaking a problem down is a PM or Engineering thing to do.…
Right now, AI seems to fall into a few camps. One is add-ons to existing products. Seems every SaaS provider is adding AI to its offerings. Salesforce is trying to resurrect their flagging growth numbers this way. Another is pure chat like ChatGPT. These are open ended systems. Google Gemini,…
I always find it cathartic to review the year and make 10 predictions for the next year. Also, I look back at 2024 and see how accurate my predictions were. 2024 Prediction Grade: 60% 2024 was a tumultuous year, especially in politics. At work, things have been good, but also…