• UX Candidate Design Challenge – v1

    UX Candidate Design Challenge – v1 UX Candidate Design Challenge – v2 UX Candidate Design Challenge – v3 UX Candidate Design Challenge – v4 UX Candidate Design Challenge – v5 When I interview someone, I usually give a written design challenge and spend about 20 minutes on it with the…

  • Ethan and Hillary Clinton

    The Marketo 2014 Summit has grown to enormous proportions.  It’s doubled and doubled so many times that over 5,000 people packed into the Moscone Center this week.  It funny how much work goes into it and exhausts us, while at the same time fills us with enthusiasm and energy.  Our…

  • The Real World

    What happens when you die? What if all of this is meaningless? Why do parents says to their kids, “In the REAL world, blah blah”? What is the real world? Does high school matter? Should one go to college? What does success mean? Why won’t that other person like me?…

  • How to Give a Great Presentation

    I’m giving a presentation at this year’s  Marketo Summit.  The topic is how to give a great presentation.  This creates a conundrum.  If the presentation is not great, then the content will be considered suspect.  How can one trust that the lessons are solid if the presentation wasn’t awesome?  It…

  • The Facebook Effect

    There is a phenomenon that happens when you have lots of customers using your product and you suddenly change it. They get mad. Facebook is a perfect example.  Every time they change something, their user base erupts in turmoil and dissatisfaction.  Then an interesting thing happens about 2-3 months later.…

  • Gaining and Losing with Progress

    In my lifetime so much has changed.  In these changes, I have lost and I have gained.  Some examples: Communication As a teenager, I would stay for hours on the phone with my girlfriend. (When I was lucky enough to have one!)  The phone wasn’t a bother and the sound…

  • Cars with Character

    Why do most cars lack character?  They look like they have all been designed by the same person.  All sedans look alike.  All SUVs look alike.  It’s a conspiracy to make us all into automatons.  Good little soldiers in our little boxes going to work in our cubicles and staring at…

  • A Strong Point of View

    We are interviewing for some VP positions and it has me thinking about one trait that I look for in a candidate, regardless of position. Does this person have a strong point of view? Not all leaders are managers and not all managers are leaders.  However, leaders usually have a…

  • ePipes

    I have seen people with e-cigarettes frequently in the past few months.  The styling of the devices generally look like regular cigarettes.  A few look bigger and stranger, almost like miniature hookahs.  It got me thinking that we could be entering a new fad.  In a few years, we might…

  • Persuasion in UX

    I was talking to someone about how UX works at Marketo and how it is different than other places.  At Marketo, the UX team has specific responsibilities and ownership within the process of development that differs from the norm. Product Management defines WHAT the feature needs to do.  They define it’s…

  • Safe place to work

    What does it mean to have a safe place to work?  What does it mean to provide a culture where it is safe to fail? I hear these terms alot, but usually they are not backed up by specific actions.  It’s more of a wish, like “we should not be…

  • HML5 or Native for Mobile

    We are in an interesting time.  A tweener. Native is when you build your mobile app using Objective C (IOS) or Java (Android) or Visual Studio (Microsoft).  HTML5 is when you build a wrapper for your app in native code, but all of the functionality is built using HTML, CSS…

  • Martin Luther King Day 2014

    Racism is alive and well in the United States.  African Americans are at a disadvantage in many categories.  This includes how they are treated by the law, corporations and education.  Plenty of studies have proven that African Americans have serious disadvantages that come directly from government and legal policies.  (Example)…

  • Teaching is Leading

    I have four new designers on my team.  That’s alot of people to get up to speed on the product, process and people.  Rather than teaching them myself, I assigned my most experienced designer to be in charge.  He has not previously managed people and this is his first time…