Adoption Marketing

Adoption Marketing is a concept I have been working on for over 10 years, but for some reason never blogged about it. Warning: This is a long post because it’s a big topic. Sorry. Adoption Marketing is the effort to influence existing users to adopt the new features you design and develop.Glen Background At Marketo,…

Interactive Tree Component in Figma

Figma (much to my sadness) has no built in UI components like a tree or a table. These are UI elements I use every day. So I have been experimenting with how to make these in the most efficient manner using auto-layout, and interactive components. . I just published my interactive tree component to the…

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An Organization is a Garden

To plant a garden is to believe in tomorrow. – Audrey Hepburn The Garden Every organization is like a garden and they come in all shapes and sizes. It might be a backyard garden meant to grow edible (useful) food. It might be a rose garden meant to experience and delight. It could be a…

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Applicant Tracking Systems

I’ve used three systems (that I can remember) for applicant tracking. This is a brief summary of each. Lever.co I used Lever at two different companies. It was not a perfect system, but after using others, I think it’s the best I have experienced. My summary: The chrome extension for LinkedIn is actually very useful.…

Hiring: Falkonry 2021

UPDATE: (Jan 6, 2022) the position has been filled. Ill post more as they open. Thanks! Falkonry is growing and has several positions open! Product Designer Right now, I am designing alone, but the workload is too much. I need a full time design partner to work with me. Remote is OK, but Bay Area…

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Product Prioritization Framework

Often an organization argues about what the feature priorities should be. There is a simple framework that you can use to sort features in a backlog. This works best when you have a large backlog of features and limited engineering bandwidth. (So basically everyone) Backlog items A backlog item is usually a story or epic…

The Logic of Differentiation

I’ve covered differentiation in detail before. There is one thing about it that I didn’t cover. I talk to design candidates about this all of the time. Premise: 100 people are looking at your product or site or portfolio. Case 1: It’s the same If everything you have is the same as the competition, then…

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Career Pivot 2021

Life is funny. You make your decisions, but your predictions end up moving down a different path than you expected. I wish I had that magic crystal ball I’ve been asking for. TL;DR I’m stepping down as Head of Design at Warmly and will be a part time executive coach for them. Additionally, I will…

Hiring: Junior Designer 2021

Over the years, I have had excellent luck hiring people right out of school and training them to design with my approach. With this in mind, I have a new job opening for a Junior Designer. Referral Fee: If you introduce me to someone who we hire, I will send you a $500 gift card…

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Tying a Tie

My son just started an internship with our Congresswoman, Jackie Speier in Washington, DC. He arranged for housing and got himself settled there this week. This is the first job that he has where he needs to wear a suit and tie. We were on zoom and I was walking him through how to tie…

Keeping in Touch

I’ve been talking with a few people about the concept of keeping in touch. Like most things, it gets more interesting the more you look at it. Keeping in Touch means meeting over video, phone, or in person at least once per year.Glen’s arbitrary definition There are multiple categories, I think. Personal, Professional, and Sales…

New Adventure 2021

Apologies: This is a super long post, but because of the details, I had to hold back for a few weeks. I have decided to move on from Treasure Data and join a small startup named Warmly. It’s an exciting change but I certainly have feelings of sadness for leaving people I have grown to…

Interpreting User Reactions

Users are not reliable witnesses to past behavior of future preference.Glen UX Rule #81 The problem is that our brains are complicated and don’t work logically all of the time. They work emotionally. Luckily, there is a workaround. Body language and facial expressions. When you interview a user, don’t focus on their words. Watch them…

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Design Acceptance Process

I believe in work rituals. They create a sense of normalcy in the messy work of creating a product. One of the reasons I like Scrum is that it has lots of good rituals like Sprint meetings, the planning game, and retrospectives. One thing I do not like about Scrum is that most of the…

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Introductions and Referrals

How many people do you introduce per year? For me, it’s about a dozen introductions. Introductions are much more powerful than a cold call to someone you want to meet. When a trusted third party introduces you, you are much more likely to connect with the other person. In business, many sales and marketing folks…

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Startup on the Right Foot

I’ve been thinking recently about how product companies are built from zero to initial launch. Everyone loves to focus on success stories, but most startups still make many of the same mistakes. I would generalize it and say they sell out their future to gain a short term benefit. Here is a grab bag of…

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The Goals of a Manager

I’ve been managing people on and off for 25 years now. It’s hard to tell how I have evolved, but I am sure that I’ve changed some over the years. There are certain principles that I think about as a manager that have stayed with me since the beginning and others I have picked up…

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Post Office Idea

Years ago, I used to write holiday cards for all of my coworkers. I would hand write the card and leave it on their desks. Now, in the age of Covid, we are all working from home. This presents a problem. How can I get everyone their holiday cards? I don’t have their addresses and…

A Brief History of Me (So Far)

Can you put your life into bullet points? Can you summarize and really boil information spanning decades down to its essentials? Let’s give it a try. Act I (Growing up)Born outside NYC in the foresty suburbsWas pretty bad at school, but I read non stopGot into Art pretty early. Loved to drawWent to a local…

Personality Test 2020

I take a Myers Briggs quiz every year or two. I am having my design team do the test for a remote bonding exercise. Here are my personal results from the past: 2014: INFP | Mediator/Idealist.2017: INTJ – The Architect2019: INTJ, -A/-T The Architect 2020 INFP-T – Mediator/Idealist. Results map I think these two personality…